Much of MadGods inspiration is derived from the remnants of past culture. These veins of originality are no longer with us in the form of authentic style and rebellion that existed in the formative years of youth culture, music, skateboarding and the independent artist. Most only recognize the patterns left in the wake of original influence.

MadGods has always taken a fondness to the interpretation of our own subcultures by foreign voyeurs, more specifically, the methodical breakdown of western music and skateboarding imagery and styles by Japanese Otaku cool hunters at the turn of the millennium. Using this fondness as a filter of sorts, we touch on realms of thought that we once believed were slowly becoming extinct with a new generation of youth that don’t remember a world before the internet. Using a familiar aesthetic, we perfect the art of dressing sheep in wolf’s clothing.

MadGods To Introduce YUMYUM Collection at Magic S.L.A.T.E

February 1st, 2010

Join us February 16th, 17th and 18th at Booth #22218 in the S.L.A.T.E. section of the MAGIC Tradeshow happening at the Mandalay Hotel and Casino in Las Vegas, Nevada. Here’s a map:

MadGods crew will be there with brand new designs for the Failure, Anti and SMUT collections. We will also be introducing our brand new YUM YUM collection. The YUMYUM collection comes from the dirty little mind of FAILURE and  has a lot of stuff  for girls and some stuff for guys. All the designs are based on colorful hand styles, on garments with a throwback feel,  and the girls will have custom printed undies, bikini’s and hoodies to choose from. How fuckin’ fun is that!?!?

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