Much of MadGods inspiration is derived from the remnants of past culture. These veins of originality are no longer with us in the form of authentic style and rebellion that existed in the formative years of youth culture, music, skateboarding and the independent artist. Most only recognize the patterns left in the wake of original influence.
MadGods has always taken a fondness to the interpretation of our own subcultures by foreign voyeurs, more specifically, the methodical breakdown of western music and skateboarding imagery and styles by Japanese Otaku cool hunters at the turn of the millennium. Using this fondness as a filter of sorts, we touch on realms of thought that we once believed were slowly becoming extinct with a new generation of youth that don’t remember a world before the internet. Using a familiar aesthetic, we perfect the art of dressing sheep in wolf’s clothing.
Product: True-SF, True East-CA, Yellow Rat Bastard-NYC, In4MAtion-HI, RAN- UK, Griffin Group-GR, Podium-RU, Nano Universe-JP, 88 Tee's-HI, Incognito_MI, The Alley_CHI, V-CA, Virgin 69-SF, Meibill Corp.-JP, 80's Purple.com, The BackPocket-ATX, Gomi Kitti-ATX, FastFolks_ATX, Complete-ATX, Service Menswear-ATX, NiceKicks-ATX, Downstairs-ATX, Jackthreads.com, La Carrera Club-JP, Specta Fashion-MI, City Hill-GUAM, ICON-JP, Topwin Corp.-JP, Ark Clothing-AZ, Showtime-MI, Bamn-JP, Road and Sky-JP , Dusty-HK, Paul's Boutique-BC, Zebra Club-WA, Adrenaline Boutique-BC,TO,MTL, City Styles-MTL, MUSE Imports JP, Dread and Irie-DTX, Step Up-HTX, Blades-NYC, MassField-JP, Distraction-SF, Pitkins Stearns-JP, NYSE-JP, American Dream-JP, West21-JP, Mr. Boxer-NV, SAWS-JP, Indica Alley-DTX, Squish-CA, Elements-DTX, Ease On-JP, Fool Blown-SATX, Spectacles-DT, Patriamada-JP, Nishizawa-JP, Yorozuya-JP, Masters Collection-Jp, Jordan's-VA, Swell-AZ, One World-JP, AIL Corp-JP, Mika-JP, Blondies-ATX, System7-ATX, Unity Records-ATX, Alien Records-ATX, Verve Hor'soveur-LA, N Asano-JP, Via Transports-JP, Razor's Edge-AZ, Killer Tee's-NYC, Road and Sky-JP, Showtime-MI, ARK-BC, La Carrera Club-JP, Avenue-JP, The Above Boutique-OH, 5th Element-MPLS, TheCloset.com, Room-TX
Service: HipHopMecca, AesopRock, TheBackPocket, Reebok, Scratch the Movie, Gomi Kitti, Heels and Candy, SXSW, Ztrip, OBEY, Blockhead, Def Jux, Dilla Foundation, Wu Tang Brand, 500mg, Smackola, Frank151, Scion, StickerRobot, Obey, TheDoggPound, EastEndInk, Industry Screenprint, ZBomit, Peligrosa, Zuzuka Poderosa, Sparx Foundation, Forever 21, King Louie, Aztec Screenprint, BDix, GrooveShark.com, Lemmy the Movie, MSGR- Osaka/TKYO, Dallas Contemporary, Mad Idiot, Organized Konfusion, 4080 Magazine, Rodney O, Alicia Martinez, PURE FILTH Magazine, Tito's Vodka, Salt for Slugs, CrowdControlRecords, DJ Big Whiz, KeepItLocal
We had to plan a model shoot
Before that we had to sample.
Even before that,
we had to find sources for…
…new graphics.
And sit around designing.
Of course we take occasional fun little breaks before…
…we pack for Vegas.
3. Gambling
